142 His Space
He made his fortune on TV stations, newspapers, and film studios. Now Rupert Murdoch is betting half a billion dollars that he can turn MySpace into a colossal marketing machine. by Spencer Reiss
Q&A: The World According to Rupert
128 The Wired 40
Meet the most innovative companies on earth. New this year: Verizon, Lenovo, InfoSpace, and more, by Spencer Reiss
132 6 Trends That Are Changing the World
• The Power of Peer Production by Chris Anderson
• Video Unlimited by Eryn Brown
• Made to Order by Kevin Kelleher • Carbon Killers by Eryn Brown
• M&A as R&D by Josh McHugh
• The Open Everything Economy by Kevin Kelleher
110 The Intergalactic Mashup King
Werner Herzog's new film, The Wild Blue Yonder, is the first undersea outer-space sci-fi documentary, by John Pavlus
118 Code of the Caveman
A DNA mapping technique may solve an ancient mystery: Do modern humans carry Neanderthal genes? by Annalee Newitz
122 The Rise and Fall of the Hit
The era of the blockbuster is so over. Niche is now king, and the entertainment industry will never be the same. An excerpt from The Long Tail, the new book by Chris Anderson
148 What Kind of Genius Are You?
A novel theory suggests that there are two distinct types of creativity - quick and dramatic, or careful and quiet. by Daniel H. Pink
154 Feeling Lucky
Larry Brilliant has the coolest - and hardest - job ever: Decide how to donate $1 billion of the Google fortune, by Evan Ratliff
156 Train to the Roof of the World
China's 1,200-mile railway crosses some of the planet's harshest terrain. All aboard the Tibet express, by David Wolman
69 Wired Test
The lowdown on the summer's must-have gear: rugged laptops, waterproof digicams, backpacks, softball bats, and more!
19 Rants & Raves Feedback.
23 Start Technology. Business. People.
24 MLB.com levels baseball's playing field
2 8 Fashion do's and don'ts for the tech set
3 8 The 1,350-hp, jet-turbine Beetle really flies 40 Atlas: NASA scours the skies for Earth 2.0 46 Phew! The best apocalyptic near-misses. 48 Infoporn
USA Rules... in Net fraud?! Not all cybercriminals live in Nigeria -almost three-quarters of online scammers are homegrown.
PLUS: Exploded View, Jargon Watch, and more ...
51 Play Culture. Gear. Obsessions.
54 Sufjan Stevens' avalanche of odes to Illinois
56 A mecha makeover for Japanese monster flicks
5 8 Online craft faire - Linux blankie, anyone?
6 0 Meet your next favorite game guru
PLUS: Motor, Reviews, and more ...
101 Posts Dispatches from the Wired frontier. Monk ebusiness 104 Superheroes go ape for Stan Lee
PLUS: Lessig examines AI Gore's Inconvenient Truth
174 Found Artifacts from the future.